Mass Media to Participatory Media
Sunday, April 23rd, 2006The transition from mass media to participatory media has begun.
An excellent survey on this transition is available in The Economist this week.
Podcasts with some of the leading social media thinkers accompany the survey.
Survey author Andreas Kluth gives an overview of Among The Audience here.
“In the participatory era, media will no longer be delivered one […]